SIGNIFICANT make layout LEAFLETS

Basic principles of manufacturing layout leaflets

Leaflets long and firmly took its place among the promotional products. They are stable in high demand and are popular not only among the companies that advertise their goods, but also among consumers.

Cost Flyer Design – value is not fixed, and can vary widely. Usually, promotional workshops or studios that are engaged in designing and printing flyers, offer their customers two options of starting material.

1. Design of leaflets directly to a company that will continue to print. The advantage of this proposal is that the layout of the brochure will meet all your needs and requirements. Drawback – it cost increase due to the work of the designer.

2. Design customer develops itself and then gives it to print. In this case, the cost will be minimal design leaflets, but there are pitfalls. Flyers are in most cases with the advertising purposes, and if it does not work, and its printing is meaningless. And with independent design of very frequent situations.

If the design is developing a professional, then the occurrence of the negative aspects minimized, because he is interested in his work has brought results.

Leaflets for stands – especially models:

1. Passing the stand with the information a person decides for a second. This fact requires the leaflets have a noticeable appearance. It should attract attention, even if around a lot of other information.

2. Provide information visually, so it is desirable to make it clear the approximate contents of the text part.

These two conditions are most often affected by the fact whether the advertising is effective and will bring desired results.

Create a layout – machinery

– Selection of colors. It is important to keep proportion and make the layout attracts attention, but at the same time not irritate his motley. The best option, especially for small leaflets, is the use of no more than 3 colors.

The less saturated color leaflets, the less attention it attracts to itself. Not recommended for use in black and white design, because it is perceived as a background. However, the different shades of the same color can look very advantageous. Especially in the case where there is an emphasis on the bright part. Aggressive colors should be used with caution – they may have a dampening effect.

– Graphic design. Basically leaflets are small, due to the volume of the text is unlikely to get back fit. If this is done, the client did not read until the middle. He would be just too lazy to read.

That is why the leaflets contain illustrations and diagrams. It is very important that they are clear to the consumer. Of course, unless the advertisement plays on contrasts and intentionally making a drawing or photo incomprehensible. But this approach is very complex and requires a detailed and careful study.

– The text part. Should not be fresh and dry. If the leaflet will not contain any graphics, you can select it in large print text. In addition, a good effect can give bright, eye-catching headlines.

Thus, the cost of design leaflets actually directly proportional to what you want to see in the final. Furthermore, it can be corrected in various ways.

However, if you want to leaflet actually worked on the development of your business, then charge professional flyer design. The price that should not play a decisive role, because the money invested will return as soon as the advertisement starts.